Designing Points of Sale for On-The-Go Customers

Backstory

As a national supplier of gas station and convenience store technology, our client has gained a reputation in the retail fuel industry for its leading-edge point of sale (POS) solutions. With a shift toward “smart” enhancements such as video display terminals and upgraded payment devices, gas stations can extend their communication with customers and uncover more revenue. Our client sought a partner to help them lead this shift by implementing its POS functionality across hundreds of locations.

Solution

Our client engaged TSG to help implement the upgraded digital pump terminals at their gas stations across the United States. To get there, we provided POS device support and upgrades, network validation and troubleshooting, remote installation, and end customer/operator training.

TSG Managed Solutions

Solution Development

We spent time with the client to understand the scope, technology, and services required to deliver the desired outcome and an overall solution approach aligned to the client’s schedule and budget.

Building & Scaling Teams

TSG led the team selection process and role alignment, bringing cross-functional team members up to speed quickly, and scaling project team that supported hundreds of locations across America.

Service Delivery

TSG enhanced our client’s pump terminals to improve the POS customer experience at gas stations, owning engagement oversight to ensure deliverables were met on time.

Project Outcomes

• TSG implemented digital video display terminals and high-speed connections, helping our client enhance customer experience and maximize revenue through contactless payment, enhanced POS functionality, and security advancement.
• TSG improved operational efficiencies by rolling out modern pump station technology to hundreds of locations.
• Maintaining an average migration of more than 80 locations per week, TSG allowed the client to swiftly modernize its equipment while continuing business as usual.
• TSG enabled the client to enhance their loyalty program, allowing gas station operators to improve the customer experience and increase revenue.