September 19, 2023
EMAIL PRODUCER OVERVIEW:
- As an Email Production Specialist, you will be responsible for the end-to-end assembly and completion of email campaigns that go out worldwide and across various content types.
- You will be expected to complete and thoroughly test/QA campaign setups, content, and change rounds in rapid succession.
- You’ll work closely with editorial, design, localization, programming, and local marketing teams on each project.
- Work effectively with copywriters, designers, international marketing leads, and a vast group of internal cross-functional partners to ensure that deliverables are met when due.
- You will be joining the E-mail Marketing/E-mail Production team that focuses on e-mail production services across all lines of business
- The team is 8+ individuals, and on average they are responsible for ~60 global campaigns/week.
EMAIL PRODUCER TOP SKILLS:
- Global experience (helpful as you will be working with leads in other countries).
- Bilingual in Spanish, Vietnamese, or Chinese – to help with geo campaigns.
EDUCATION: Bachelor’s degree in Marketing or relevant field.
EMAIL PRODUCER DAY TO DAY:
- You will focus on e-mail production services across all lines of business
- Oversee the creation of e-mail specifications, as well as the production and delivery schedule.
- Ensure that deadlines are consistently met.
- Managed ~5-8 campaigns/week on average.
- You will be responsible for inputting content into existing templates and be responsible for some HTML/CSS for functions outside of the template (i.e., for formatting, making something bold, or making sure the code is correct for proper tags).
- Complete QA, reviewing e-mails, peer reviewing e-mails on a team.
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